BIOLACE® Ultrasoft - Premium softness from plant-based raw materials
Baby and personal care markets are making a turn toward more sustainable products for sensitive skin without compromising on high quality and performance. BIOLACE® Ultrasoft was developed to deliver on both the sustainability demands and the performance, and quality you would expect from Suominen.
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Consumers continue to want softer sustainable products for use against the skin and sensitive areas. Suominen has developed a product that matches the consumers’ need via BIOLACE® Ultrasoft, a 100% sustainable wipe using hand selected fibers combined with an optimized process which delivers a nonwoven with exceptional softness and premium appearance compared to market feedback.
Based on the internal consumer panel testing for look and feel, all consumers expressed that the BIOLACE® Ultrasoft was the softer wipe in both dry and wet state compared to standard BIOLACE® with like fibers in the same basis weight. In addition, visual appearance was compared and BIOLACE® Ultrasoft stood out clearly looking more textile like and high-quality fabric.
Beyond the consumer panel, the structure and composition of BIOLACE® Ultrasoft enable directionally higher cleaning efficiency compared to same basis weight spunlace with like fibers as well as nearly 20% increase in dry thickness. These improvements have led to superior cleaning efficiency.
”We are excited to bring BIOLACE® Ultrasoft to our portfolio here in the Americas and continue to bring meaningful performance improvements to the markets we serve. BIOLACE® Ultrasoft provides improved softness, opacity, and cleaning performance that consumers are looking for in their sustainable wipe,” says Andrew Charleston, Manager, Category Management, Americas.
All products in Suominen’s sustainable BIOLACE® product family are made exclusively from renewable plant based raw materials and are biodegradable and compostable.